Brand Value Retention Rankings
Which golf club brands hold their value best on the secondary market? Rankings are based on 30-day price trends across all tracked models for each brand.
Best Performer
TaylorMade
+7.4% (30d)
Most Tracked
TaylorMade
32 models
Highest Avg Value
Scotty Cameron
$272
Full Rankings
Sorted by 30-day price trend. 15 brands ranked.
| Rank | Brand | Avg Fair Market Value | 30d Trend | Models Tracked | Value Rating |
|---|---|---|---|---|---|
1 | TaylorMade | $144 | +7.4% | 32 | Excellent |
2 | Tour Edge | $108 | +5.0% | 8 | Excellent |
3 | Scotty Cameron | $272 | +3.8% | 8 | Excellent |
4 | Odyssey | $170 | -1.0% | 9 | Fair |
5 | Cobra | $124 | -2.0% | 15 | Fair |
6 | Titleist | $181 | -2.1% | 21 | Declining |
7 | Ping | $169 | -2.1% | 29 | Declining |
8 | Callaway | $174 | -2.1% | 21 | Declining |
9 | Mizuno | $123 | -4.1% | 16 | Declining |
10 | PXG | $120 | -4.3% | 9 | Declining |
11 | Cleveland | $87 | -5.5% | 13 | Declining |
12 | Wilson | $134 | -5.7% | 6 | Declining |
13 | Srixon | $110 | -9.4% | 6 | Declining |
14 | Bettinardi | $207 | -11.1% | 4 | Declining |
15 | Bridgestone | $36 | -19.8% | 2 | Declining |
Key Takeaways
- 3 out of 15 brands are trending positive this month, indicating mixed value retention across the market.
- The average brand trend is -3.5% over the last 30 days.
- TaylorMade leads the pack as the best-performing brand with a +7.4% trend.
- Bridgestone shows the steepest decline at -19.8%, suggesting reduced demand on the secondary market.